Since then, TikTokers have gotten their hands on different Sidetalk episodes and spliced out the most memorable phrases, using them to narrate anything from makeup tutorials to baby reveals. Fast forward to October: Sidewalk films fans after a victorious Knicks season opener, and among a jubilant salad of hoots and hollers, is a clear “bing bong.” The clip went viral first among Knicks fans as a sort of team sprit inside joke. In the episode, he shouts “Bing bong!” revamping the jingle as an approving exclamation as he vibes along to what someone is saying. (The original bing bong, if you will.) Back in April 2021, Brooklyn-based musician Gorilla Nems hosted an episode in which he introduced Coney Island’s finest. The show’s intro features a quick audio of the subway doors opening, an iconic two-note-jingle that New Yorkers know by heart. The audio clips going viral on TikTok comee from a one-minute NYC street show featured on Instagram, called Sidetalk, hosted by Jack Byrne and Trent Simonian. Depending on who you ask, what “bing bong” means on TikTok is a fast-evolving concept that means nothing and yet everything. If you’ve been snoozing on TikTok trends, you may have missed the new-ish catchphrase that is quickly becoming the For You page’s anthem. ^ Takanashi, Lei (January 21, 2021).Wondering why over the last week you’ve been getting flipped off on TikTok while people lip sync to an audio aggressively shouting, “Bing Bong!”? Yeah, that might need some explaining.^ "Meet Trent Simonian of 'Sidetalk,' the Host of NYC's Funniest One-Minute Instagram Show".^ " 'Sidetalk' Brings the Sidewalk to Life"."Sidetalk: The Microphone For The People Of New York City". "2nd Annual Sidetalk Water Balloon Fight" The following notable individuals appeared on the show as interviewees, unless otherwise noted: Celebrities including President Joe Biden, The Jonas Brothers, John Legend, Lil Nas X, Olivia Rodrigo, Jack Harlow, and Avril Lavigne joined in on the trend. The phrase was further popularized by the viral "Bing Bong" trend on TikTok where users would recreate various different quotes from Sidetalk. “Bing Bong” even received two write-in votes in the 2021 New York City mayoral election. The phrase was picked up by the official New York Knicks Twitter account, Knicks announcer Mike Breen, and Knicks forward Evan Fournier, and was featured on the cover of the sports page of the New York Daily News. While the phrase itself had been previously popularized in earlier Sidetalk videos, by rapper Nems and others in episodes from Coney Island, it quickly became a rallying cry for the Knicks after the "Knicks Season Opener" video went viral. One of the fans in the video, Jordie Bloom, says "Bing Bong" into the microphone, a reference to the New York City Subway "doors closing" warning sound which is used at the beginning of each Sidetalk episode. On October 21, 2021, Simonian and Byrne released an episode titled "Knicks Season Opener" featuring New York Knicks fans celebrating the team's opening night double-overtime victory over the Boston Celtics. The show received a nomination for the 2021 Streamy Awards in the Indie Show category. The duo signed to Brillstein Entertainment Partners and WME in April 2021. Prior to co-creating Sidetalk, Simonian hosted a similar interview-style show in high school called Shark TV, while Byrne interned for The Fat Jewish for five years beginning at age 14. They had first met after being accepted into NYU during their senior year of high school through mutual friends. Trent Simonian, a graduate of Malibu High School, and Jack Byrne, a graduate of Xavier High School, started the show in the fall of 2019 during their first semester as students at New York University.
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